BRAND IDENTITY PROJECT
BEAT & BREW
"Mixing Flavors, Dropping Beats!"
DESCRIPTION
BEAT & BREW a Brooklyn-based café where hip-hop culture meets specialty coffee. It’s a space for music lovers, creatives, and coffee enthusiasts to connect over beats.
VISUAL IDENTITY
Playful cartoon-style boombox and coffee bean characters bring energy and personality to the brand, reflecting its rhythmic and vibrant spirit. The design blends minimalist typography with bold, music-inspired graphics. A warm neutral palette with a striking accent color, plus textures like wood, brick, and subtle graffiti, create a laid-back yet dynamic vibe. Beat & Brew is more than a café—it’s a creative hub where flavors and beats collide.
Graphic Designer, Illustrator
Anastasia Ivanova