P
okser TV. Rebranding
The new take off
Young filmmakers bring a fresh perspective to cinema, introducing new ideas and
bold experiments.They tackle relevant topics, explore various genres and technologies,
and create works that resonate deeply with their audiences.
Design
The main task was to rebrand the name and create a dynamic visual identity.
The brand's character is defined by its vibrant visual style, chaotic forms, and
depth of perspective in each element. These design choices are reflected
in the adaptability and versatility of the logo.
The brand's identity is vividly expressed through bold and memorable copywriting
featured across all communication materials, including advertising campaigns,
digital platforms, and print media.
Special attention is given to branded merchandise, which serves not only as a carrier
of the visual style but also as a key element of audience engagement. Each item
is designed to reflect the brand’s overall concept, highlighting its uniqueness
and strengthening the emotional connection with the target audience.
Credits:
Client: Pokser TV
Areas of Focus: Brand Identity