The original logo was outdated and visually unappealing. Since the company was founded in 2012, it had never developed a proper visual identity: no brand guidelines, no defined colors or fonts, and no design consistency.
In 2024, after our in-house design team expanded, we decided to rebuild the brand from scratch. We created a clean, modern logo, developed a full set of brand guidelines, and introduced a consistent visual style to support the company’s growth moving forward.