About
Wilner Records is an independent music label that functions as a curated publishing house, transforming experimental sound into collectible artifacts. The brand transforms ephemeral soundscapes into tangible physical objects, bringing back to the listener the forgotten ritual of deep musical immersion.
The identity is built on minimalist principles: the abundance of "air" in the layout serves as a metaphor for silence and gives the listener space for personal emotional experience. The serif style, combined with textural gradients, emphasizes the brand's selectivity, where color becomes a communication tool—from soft pastels for calm ambient music to rich hues for emotional releases.
A system of abstract linear illustrations visualizes the structure of sound on a subconscious level, conveying dynamics and rhythm through form. Rounded, fluid motifs create a sense of flow and continuity, allowing the user to "hear" the release's mood even before listening.
Scope
Identity, illustrations, web
2026
Linear graphics are a minimalist way to convey the movement of music. The absence
of sharp angles and closed contours emphasizes the fluidity of ambient
compositions, which lack clear boundaries.
Lines act as graphic pauses, connecting the layout
with the abstract mood of the music.
Made by Ivan Perov
Content generate with ai
2026
