Brand Identity of the "Plushkin" restaurant
Identity
I identified several key characteristics of the restaurant that needed to be reflected in the design: homeliness and warmth, in‑house production, and a broad audience. The restaurant should be perceived as a cozy and friendly place for the whole family, where the products are prepared in‑house and with attention to quality; at the same time, the visual style should be fairly universal — not too childish, but not too strict, so that it is comfortable for both families and guests at gastronomic dinners.
Color Palette & Typography
Branded Patterns
Logo
Menu
Mockups
Social Network Page
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