Sum-O (concept site)

The essence of the concept:

When developing a visual site, we analyzed competitors, for this we used the benchmarking framework. The main conclusion that we made is that the site of any company is a business card and its face, the main approaches and utp that distinguish it from other competitors. Therefore, the visual concept was built in a symmetrical leiout in the form of a square, where each element was correspondingly equal to the other. Thus, we have developed a separate metaphor and pagination that follows the client wherever he is on the site.

About us:

We specialize in creating product design, visually interesting and vibrant solutions in the interface, so we used our layouts and projects as our main content. Transparency is very important for us, so we hardly used stock pictures, only in exceptional cases.

Team:

We displayed all the participants on the breeding page, we all have different backgrounds, experience and thinking, but complement each other to emphasize the identity of each of the participants a bright and perse gradient was used. The user can go to the page as a popup for each participant and see in more detail his projects, the competencies that he performed.

Projects page:

In the projects page, we reused the mechanism of the four-column grid and took out the pagination so that the user could see that he could scroll through the project without going anywhere by clicking on the name. In cases, we wanted not only to describe the process of creating design and services, but also to emphasize the results of visual concepts so that the user does not get bored reading routine text.