Communication design | Swan Rally

The project was created to bring together passionate car
enthusiasts who want to share their love for cars
and explore beautiful places.

Swan Rally is not just a club, it is a community of like-minded people,

where each participant can feel surrounded by supportive friends,

and the car will become your faithful travel companion and create

unforgettable memories together.

The basis of the design is the combination of graphics and photos.

Curved lines symbolize the endless road to beauty.

Associations in the color and narrative style of the brand refer to the theme of ballet. The events are called "Acts" as in a ballet production, the colors are chosen and symbolize femininity, but at the same time strength, perseverance and the ability to carry your style with your head held high.​​​​​​​