Christian Fleming Design™

Christian Fleming Design™

NYC-based set and costume designer interested in adventurous work that illuminates new perspectives on iconic pieces, imaginative work that is inherently theatrical, and by plays that seem "unproduceable" because they embrace the impossible. 

Recognized with the 2021 USITT Scene Design Award, as 1 of 3 US emerging scenic designers selected to exhibit at World Stage Design 2022, and as part of the US exhibition at Prague Quadrennial 2023. MFA Carnegie Mellon.

Project for Christian Fleming Design™
Christian Fleming is a renowned designer from the USA and the founder of Christian Fleming Design™, a studio specializing in visual identity and branding. His work is distinguished by meticulous attention to detail, aesthetics, and the deep meaning embedded in every concept.

For this project, we reimagined the studio’s visual language through a refined brand identity, multi-page résumé, and a printed book showcasing key scenographic works. At the core — a website designed as a single continuous space, where all interactions happen within one screen, echoing the focused theatricality of Christian’s approach.

We paid special attention to typography, layout, and the connection between digital and printed elements, creating a cohesive system with no distractions. To complete the presentation, Andrey Moskvin joined the team to produce striking 3D visuals that highlighted the depth and structure of the concept.

The entire design process was built on close dialogue — not just with Christian, but with his philosophy of space, movement, and narrative. Each element, from the grid system to the color rhythm, was created to support clarity and intention. This is not just a portfolio — it's a precise, living archive that mirrors the depth and direction of his work in the world of stage and costume design.

This project demanded a balance between restraint and expression — minimalism that doesn't mute, but amplifies. The interface was stripped of anything excessive, allowing the content to take center stage. Every decision, from transitions to micro-animations, was made to enhance the user’s focus and reflect the discipline of scenography itself.

We are genuinely proud of the outcome of this collaboration. The updated identity and portfolio not only highlight the artistic vision behind Christian Fleming Design™, but also speak to the thoughtful and intentional process that shaped every detail. It was a pleasure to work alongside such talented professionals, and the final result reflects the strength of this creative partnership.

This project became more than just a design task — it turned into a dialogue between disciplines, aesthetics, and personalities. Together, we crafted a visual language that feels both timeless and forward-thinking, capturing the essence of Christian’s approach to storytelling through space, texture, and form.

Design & Art Direction — Artem Shcherban

3D & Motion — Andrew Moskvin

Materials & Сlient — Christian Fleming Design™

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