PENTRIMAX © INDUSTRIAL COATINGS BRANDING
SERVICES
Conducted express analysis: market, audience, competitors, and trends. Formulated brand platform. Created name, slogan, logo, and brand style. Developed brand ingredient. Registered trademarks. Organized meanings and design system in a brand guide.
TASKS AND SOLUTIONS
The client approached us with an intriguing niche product for the industrial production market. In such projects, it's crucial to balance standing out and meeting expectations. We focused on differentiation while aligning with end consumer expectations of a quality product. The client had a name idea at the project's start, which fortunately not only proved unique and legally secure but also seamlessly fit the brand concept. Through desk research and a workshop session with the client, we identified the most promising positioning hypothesis. We crafted the brand platform, verbal and visual solutions, and design system.
GEEK © Branding agency where design meets strategy
www.wearegeek.ru | design@wearegeek.ru
