About project:
Can a piece of meat be not only tasty but also stylish? Of course it can. And here is the answer in the form of a website for the freshest meat brand Promeat.
It seemed to our designer that the name of the brand could easily be imagined as the name of some trendy meat magazine. This gave rise to the idea of basing the design on a magazine layout. And the company's values are perfectly played out in this style. We made the main screen in the form of a magazine cover and supplemented it with accent text footnotes. We also came up with a number of decorative elements that set a free, informal tone (hoverboards in the form of pencil outlines or underlining key phrases in headlines).
By presenting Promeat in this way, we emphasised the key values of the brand and showed that the guys know the horeca industry from the ground up.
Client: Promeat
Year: 2024
Studio: Chipsa
