Lizi. Branding & Packaging Design
Logotype | Illustrations | Branding | Packaging | 3D | Social media
Lizi is a fresh and lively brand specializing in girls' scrunchies. This logo embodies the brand's youthful and playful spirit, designed to appeal to young girls and their sense of fun and style.
The playful, irregular shapes of the letters convey the brand's light-hearted and fun nature. This design choice breaks away from traditional, rigid typography, aligning perfectly with the brand's identity.
The bold, distinctive design ensures the logo stands out, whether on digital platforms or physical products, maintaining its impact and recognizability
