RAPTOR UPECO © REDESIGNED AEROSOL MOTH REPELLENT PACKAGING
SERVICES
Analyzed competitors, audience, and trends. Formulated key idea for changes. Created new packaging and label design.
TASKS AND SOLUTIONS
Redesigning the packaging of the moth repellent aerosol to transition from emotional design to functional – visibly demonstrating the product's benefits and effectiveness. The front label is designed to quickly inform consumers about the tasks it efficiently handles. Pictograms with schematic illustrations and first-order visual associations – sweater and protective shield – unequivocally convey the product's functionality to the consumer.
GEEK © Branding agency where design meets strategy
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