Introduction
FIJI™ - is a new Kazakh brand for the production and sale of Indonesian-made solid hygienic soap for everyday use for retail supermarket chains.
As part of this project, we analyzed today's positions on product shelves in Kazakhstan, determined the most optimal needs of the buyer and determined the competitive image of the trademark brand we are developing.
As a result of the work, we carried out naming, creation of branding and preparation for printing packaging materials for our soap. Also, we additionally worked with industrial printing houses on the plant side to ensure correct printing of our products.
Project details
Customer - FIJI Company, 📍 Astana, Kazakhstan 🇰🇿
Period of execution - 2 mo.
Date - Jan, 2024
BRANDING | ART DIRECTION | PACKAGING | PRODUCT VISUALISATION
