Konkritum
Konkritum
Concrete production and distribution company
Web and Branding (2023)
Taking a new perspective on the concrete production industry aimed to evoke feeling
of reliability, stability and prestige.
The stylistic choice is based on basic geometric shapes - square, rectangle, triangle - associated with stability, firmness, confidence. Evoking a feeling of seriousness and rigor, durability and stability.
These same forms serve as the basis
for the corporate identity. The elements take on the main features and characteristics, and create a system that can be traced through the media.
Inspired by geometric shapes the mark represents an individually designed letterforms
of the first and last letter of the name.