Torex is a russian steel door manufacture giant. For several years, the brand has strengthened its position in the mid and mid+ price segment. Redesign was necessary to transfer the product from the economy sector to a higher category.
The logo has become softer and more subtle, the font is more rounded. In the corporate style abandoned an abundance of red and dice. In the design of branded stores, they focused on creating a light and relaxed mood, paid attention to customer zones, made them more elegant and comfortable.
